A very insightful article was posted recently at PYMNTS.COM discussing the slippery slide down the slope for loyalty points programs. Some highlights: Points-based programs aren’t very effective at building loyalty because they don’t provide what customers say they need to become loyal. According to a recent Mastercard/Harvard Business Review study, 72 percent of survey respondents say optimizing customer loyalty is a top-five priority of
VANCOUVER, British Columbia, [October 15, 2019] -- PUG Interactive Inc. is pleased to announce that it has been selected by the Trade Commissioner Service of Global Affairs Canada to receive international funding through the CanExport program. The CanExport program delivered by the Trade Commissioner Service (TCS) of Global Affairs Canada, in partnership with the National Research Council Industrial Research Assistance Program (NRC-IRAP). CanExport is a competitive
VANCOUVER, British Columbia, [August 12, 2019] -- PUG Interactive Inc. is pleased to announce that it has been selected by Western Economic Diversification Canada to receive $550k in funding through the Business Scale-up and Productivity (BSP) program. Federal minister of Innovation, Science and Economic Development Navdeep Bains made the announcement along with Terry Beech, MP for Burnaby North-Seymour. The objectives of the BSP program are
VANCOUVER, British Columbia, [August 7, 2019] -- PUG Interactive Inc. is excited to announce that the Government of Canada has selected it as one of the high-potential technologies companies chosen to participate in the 2019 Canadian Technology Accelerator (CTA) in Silicon Valley. Participating CTA companies are given focused assistance to take advantage of what the local market has to offer, including mentorship and advice from industry
PUG Interactive releases OpenPicnic 1.0 Enterprise Integration Services to support widespread connectivity for its gamified Picnic™ Customer Engagement Hub platform VANCOUVER, British Columbia – PUG Interactive announces the launch of OpenPicnic 1.0 Enterprise Integration Services for its award-winning Picnic™ Customer Engagement Hub. OpenPicnic provides a flexible data model for representing enterprise data from sources such as CRM, Real Time Marketing, loyalty systems, point-of-sales systems, LMS/human
Update to gamified Picnic™ Customer Engagement Hub platform gives enterprises real-time insights into the engagement levels of large scale customer communities VANCOUVER, British Columbia – PUG Interactive announces a major update to Picnic's™ Enterprise Reporting Services module to provide enhanced visual reports that allow campaign designers and administrators drill down into engagement data for greater insight and metrics. This major update provides a user-friendly dashboard
***UPDATED TO INCLUDE USER E-LEARNING OUTCOMES*** “I loved this game/program. It was engaging and gave me an excuse to learn about and change my behavior regarding so many new things about conservation, sustainability and climate change.” ~ZT VANCOUVER, British Columbia – PUG Interactive has just published a case study on its recent award-winning e-Learning program, "Play Conservation Pays and Win!". The Case Study can be
PUG Interactive updates Interactive Challenge and Advanced Questing capabilities for its gamified Picnic™ Customer Engagement Hub platform VANCOUVER, British Columbia – PUG Interactive announces the release of Interactive Challenges, a major update to the Advanced Questing module found in Picnic™ Customer Engagement Hub. Interactive Challenges allow for deeper community engagement by giving customers content-rich interactions such as quizzes, photo/video upload, reflections, content challenges, trivia games,
BROWARD COUNTY, Fla. - The National Association of Counties (NACo) has granted a 2019 Achievement Award for PUG Interactive's “Play Conservation Pays and Win!” in the category of County Resiliency: Infrastructure, Energy and Sustainability. Due to its exceptional results and unique innovations, the program has been chosen to receive the honor of Best in Category. NACo recognized 616 entries from counties and state associations in 32
VANCOUVER, British Columbia, April 10, 2019 – PUG Interactive, a leader in gamified engagement solutions for enterprise, today announced that Sisal Entertainment S.p.A. (“Sisal”) has selected PUG Interactive’s Picnic™ to develop an innovative fantasy game which will offer a selectable mission based engagement system for players to craft their own personalised journey. Sisal has built a relationship of trust and credibility with over 14 million
