(Since 2008)

Retention. Loyalty. Motivation.
A comprehensive gamified engagement platform built by award-winning business experts and game designers.


PUG Interactive’s award-winning Picnic™ Gamified Customer Engagement Hub is the complete platform that instantly turns any CRM, loyalty program, website, or application into a richly interactive user experience:

  • unleashes the full power of engagement and motivation to create communities that are more involved, committed, and loyal

  • scalable and fully configurable cloud-based platform supports all your customer engagement needs

  • enterprise integration with CRM’s and datawarehouses

  • sophisticated questing and purposeful activities such as challenges, prizing, and gameplay mechanics, to social login, sharing, and milestones

  • powerful insight reports to evaluate outcomes and success metrics

Enterprise Capabilities and Services

Picnic™ Customer Engagement Hub includes OpenPicnic 1.0, a flexible service for integrating enterprise data from sources such as:

  • Customer Relationship Management (CRM) systems

  • Real Time Marketing (RTM) systems

  • Loyalty programs

  • Point-of-sale (POS) systems

  • Learning management and human resource systems

Additional development kits, administration tools, auditing systems, and design templates makes it quick, easy, and cost-effective to create robust, scalable, and tailored enterprise projects & applications. ​Fully documented API’s and SDK’s ensure quick and simple integration and shortened times to launch, providing your project or campaign with a future-proof and cost-effective platform for many years to come.

Campaign Management

Picnic™ Customer Engagement Hub includes a robust back-office system that allows easy configuration and operation. Define and gamify complex customer actions featuring activities from across a wide range of systems. Reward users through Picnic’s advanced gamifications features. Create recognition tiers and status rewards with just a few clicks. Define complex community segmentation based on customers’ underlying behaviors, allowing highly targeted and customized engagement experiences.

An intuitive and friendly Command Center is easy to configure and a snap to administrate, while extensive reporting modules create business intelligence reports that uncover the secret world of user engagement psychographics, helping you understand and motivate your communities more effectively to inform your strategic decision-making.