Toronto, Ontario — PUG Interactive was featured in a Financial Times article looking at top Canadian “game changer” companies.

Highlighting PUG’s partnership with Microsoft, the article revealed how PUG leverages gaming industry experience of CEO Steve Bocska, to transform initial consumer engagement into brand advocacy. It also described how PUG’s award-winning Picnic™ Customer Engagement Hub, built on the backbone of Microsoft Azure technologies, analyzes customer behaviour and provides unique and customized game challenges that promote increased engagement.

You can read the entire article here.