VANCOUVER, BC – October 22, 2012 – Pug Pharm Productions Inc., a technology leader in customer gamification, retention, and activation, announced that it has been selected to be a presenter at the tenth annual WBT (World’s Best Technology) Innovation Marketplace presented by Northrup Grumman taking place October 24 – 26, 2012 at the San Diego Convention Center.
Pug Pharm is one of only 26 software companies amongst the 130 companies and technology innovators in total from across the globe that were chosen by the WBT Selection Committee to present during WBT 2012. Pug Pharm will outline the future plans for its proprietary Picnic™ Customer Engagement Engine to leading venture capital firms, Fortune 1000 corporate licensees, federal agency representatives and university technology transfer managers.
Pug Pharm’s Picnic™ Customer Engagement Engine is a platform designed to create community culture through gameplay and was built over the past 3+ years by a team of veteran game designers, web technology experts, and software-as-a-service product managers. Picnic™ is the world’s first technology platform that simultaneously delivers engagement, motivation, rewards, social matchmaking, item-based gameplay, and direct monetization possibilities
“We are honored to present alongside a wide array of highly regarded researchers and technologists from around the world who are making ground breaking discoveries. We look forward to showcasing our Picnic™ Customer Engagement Engine and helping WBT attendees see first-hand how we can eliminate the ‘loyalty backlash’ of less sophisticated badging/rewards technologies,” said Steve Bocska, CEO of Pug Pharm.
“We are pleased to include Pug Pharm in this choice group of emerging companies and technologies to our exclusive forum of institutional investors, angel investors, and corporate licensees,” said Paul Huleatt, CEO, WBT Innovation Marketplace. “We hope Pug Pharm will join the WBT alumni that have received over $786 million in early and seed stage funding and licensing. One in three WBT presenters goes on to license, secure venture funding or sell their IP outright.”
As with each year previously, the 2012 WBT Innovation Marketplace represents the collaborative, yearlong effort of investors, licensees, and tech commercialization professionals. The WBT is deal-focused and diverse, showcasing companies and technologies that vary by geography, funding source and type of research institution. Participating technologies are selected by and presented to seasoned venture investors and Fortune 500 licensing scouts representing a variety of growth oriented industries.
WBT 2012 will be hosted by the San Diego Regional Economic Development Corporation and CONNECT, an internationally recognized and award winning regional program that catalyzes the creation of innovative technology and life sciences products in San Diego County by linking inventors and entrepreneurs with the resources they need for success. More information about WBT Innovation Marketplace 2012 can be found at:
About Pug Pharm and the Picnic™ Customer Engagement Engine
Incorporated in 2008, Pug Pharm Productions Inc. (puginteractive.com) is a technology leader in customer gamification, retention, and activation. Pug Pharm’s Picnic™ customer engagement engine is a comprehensive, next-generation platform that captures, retains, and activates customers while eliminating the “loyalty backlash” of less sophisticated technologies. Picnic is the world’s first technology platform that simultaneously delivers engagement, motivation, rewards, social matchmaking, item-based gameplay, and direct monetization possibilities.